Subject: Re: INDIA - ULTRA1PLUS possible trademark infrigement
From: Safir Anand <[email-masked]>
To: 'Paula Alfaro' <[email-masked]>
Cc: 'Guillermo Lopez' <[email-masked]>, 'International Bolet & Terrero' <[email-masked]>, Rashi Chandhoke <[email-masked]>
Date: Thu, 30 Apr 2026 14:38:04 +0000

BY E-MAIL ONLY

30 April 2026

Our ref. (RC): 33166/G-1

Dear Paula,

Thank you for your e-mail.

We are resending the attachments to you.

Kind regards,

Safir / Rashi

Safir R Anand  | Anand and Anand                |             Rashi Chandhoke | Anand and Anand
Senior partner & Head of Trademarks                         Senior Associate, Trademarks
Contractual & Commercial IP                                                            Enrolment No.: MAH/6274/2016
Enrolment No. : D/1071/95
First Channel Building Plot No. 17 A Sector 16 A
Film City |   Noida   201301 (UP) | India
Phone +91.120.4059300 | Fax +91.120.4243056 - 058
[email-masked]<mailto:[email-masked]> | http://www.anandandanand.com/<http://www.anandandanand.com/>

Registered Office:
B - 41, Nizamuddin East | New Delhi 110 013 | India<x-apple-data-detectors://10/1>
________________________________________________________________________________________________________

Go Green!

This e-mail and any attachments are confidential and may also be privileged. If you are not the intended recipient of this communication, then please note that any review, copying or dissemination of the information contained herein is strictly prohibited.
All Anand and Anand e-mails & attachments are scanned for all known viruses at the time of transmission. Maximum attachment size permitted by our server is 10 MB.

From: Paula Alfaro <[email-masked]<mailto:[email-masked]>>
Sent: 30 April 2026 19:39
To: Safir Anand <[email-masked]<mailto:[email-masked]>>
Cc: Guillermo Lopez <[email-masked]<mailto:[email-masked]>>; International Bolet & Terrero <[email-masked]<mailto:[email-masked]>>; Rashi Chandhoke <[email-masked]<mailto:[email-masked]>>
Subject: Re: INDIA - ULTRA1PLUS possible trademark infrigement

Dear Safir,

We hope you are well. Could you please re-send us the attachments mentioned in your email?

Looking forward to hearing from you and thank you.

Best regards,
Paula

________________________________
From: Paula Alfaro <[email-masked]<mailto:[email-masked]>>
Sent: Monday, April 27, 2026 4:35 PM
To: Safir Anand <[email-masked]<mailto:[email-masked]>>
Cc: Guillermo Lopez <[email-masked]<mailto:[email-masked]>>; International Bolet & Terrero <[email-masked]<mailto:[email-masked]>>; Rashi Chandhoke <[email-masked]<mailto:[email-masked]>>
Subject: Re: INDIA - ULTRA1PLUS possible trademark infrigement

Dear Safir,

Thank you for your email. We are reviewing its content and will share the information with the client.

As soon as we receive further instructions, we will get back to you.

Best regards,

________________________________
From: Email outbound <[email-masked]<mailto:[email-masked]>> on behalf of Safir Anand <[email-masked]<mailto:[email-masked]>>
Sent: Friday, April 24, 2026 1:39 PM
To: Paula Alfaro <[email-masked]<mailto:[email-masked]>>
Cc: Guillermo Lopez <[email-masked]<mailto:[email-masked]>>; International Bolet & Terrero <[email-masked]<mailto:[email-masked]>>; Rashi Chandhoke <[email-masked]<mailto:[email-masked]>>
Subject: INDIA - ULTRA1PLUS possible trademark infrigement

BY E-MAIL ONLY

24 April 2026

Our ref. (RC): 33166/G-1

Dear Paula,

This is in continuation of our e-mail below.

The client - Ultrachem, LLC

We note that:

*                The client is the owner of the trademark ULTRA1PLUS, used in connection with motor oils and coolants.

*                We understand that the client is using the logo "" and the trade mark "ULTRA1PLUS" (https://ultra1plus.com/<https://ultra1plus.com/>) since 2017. Please confirm.

*                The client's mark is registered in the United States, Chile and the Dominican Republic, and currently pending registration in Guatemala and Canada.

*                We understand that the client has no trade mark application or registration for "ULTRA1PLUS" trade mark in India.

Please confirm whether the client is offering its products under the "ULTRA1PLUS" trade mark in India. If yes, please let us know the earliest use of the mark in India.

*                We note that the products under the "ULTRA1PLUS" trade mark are imported to India on Ubuy.com. Please see (here<https://www.ubuy.co.in/product/JOLPPPA2S-ultra1plus-sae-15w-40-full-synthetic-heavy-duty-motor-oil-api-ck-4-sn-universal-antifreeze-coolant?srsltid=AfmBOorA5sEOeIWuMFJj9vIVYRAhnVLP28-kY3egMadaPqa-li4EKYWK&ref=hm-google-redirect&ref=hm-google-redirect> and here<https://www.ubuy.co.in/product/BUGTFKYXY-ultra-1plus-ultracool-universal-heavy-duty-antifreeze-coolant-premixed-50-50-red-1?srsltid=AfmBOor77Nbmm1VPSA2ipznmuwX2c8Vhc1K6ty-lr9ScddGM0_aCFA-X>).

Infringing trade mark

We note that:

*                The infringer is using the identical trade mark "[ultra1plus__india's profile picture]" in India for lubricants for two wheelers in India.

*                The infringer claims that its products under the infringing mark are manufactured in the USA.

https://www.instagram.com/ultra1plus__india?igsh=MTR3dXNpeXJwYjVmaQ%3D%3D<https://www.instagram.com/ultra1plus__india?igsh=MTR3dXNpeXJwYjVmaQ%3D%3D>

*                Our brief online search has revealed that the infringer also owns the website (https://ultra1plusindia.com/about-us/<https://ultra1plusindia.com/about-us/>), which also reflects the infringing trade mark "[ultra1plus__india's profile picture]", as shown below. The infringer claims to be using the logo "[ultra1plus__india's profile picture]" since 2024 in India.

https://ultra1plusindia.com/about-us/<https://ultra1plusindia.com/about-us/>

*                The infringer has registered the infringing domain name http://www.ultra1plusindia.com/<http://www.ultra1plusindia.com/> in June 2024.

*                The infringer's website also reveals its company name Ultra Plus Lubes Pvt. Ltd.

*                The Ministry of Corporate Affairs' (MCA) database has revealed that this company Ultra Plus Lubes Pvt. Ltd was incorporated in India in 2003 with a paid-up capital of INR 60,00,000 (USD 64,288 approx.).

*                Further, the Ultra Plus Lubes Pvt. Ltd is claimed to be first set up in India in 1993.

https://ultralub.co.in/index.html<https://ultralub.co.in/index.html>

Please let us know whether the client is aware about this company in India. Also, please let us know if this company or the infringer had any old relationships with the client.

*                The infringer's founder, Moktham Giri has the following trade mark application and registration in India:

Sr. No.

Trade Mark

App. No.

App. Date

Use date as claimed

Proprietor

Class and Description of Goods

Status

  1.

ULTRA1PLUS

6054765

7 August 2023

Proposed to be used

Moktham Giri Prop Of M/S. Sree Lakshmi Narasimha Enterprises

Class 4 - Lubricants, industrial oil, grease, break oil, gear oil, engine oil.

Registered

  1.

ULTRA1PLUS

6415244

2 May 2024

Proposed to be used

Moktham Giri Prop Of M/S. Sree Lakshmi Narasimha Enterprises

Class 1 - Coolants

At the examination stage

Responses to your queries

1.             Available legal options in India to address and prevent the unauthorized use of the ULTRA1PLUS trademark.

The client has the following legal options in India against the infringer's use of the "[ultra1plus__india's profile picture]" trade mark:

a.             Cease and desist letter - The client can address a cease and desist letter to the infringer, explaining its prior rights in the "ULTRA1PLUS" trade mark and the logo "", and directing the infringer:

i.               Withdraw the trade mark application no. 6415244.

ii.            Voluntarily cancel the trade mark registration no. 6054765.

iii.          Cease using the "ULTRA1PLUS" trade mark and the logo "[ultra1plus__india's profile picture]".

iv.           Undertake not to use or apply for identical mark in the future.

b.             Caveat request - Since the infringer's trade mark application no. 6415244 is pending at the examination stage and is not as yet published in the Trade Marks Journal for opposition, we suggest filing a caveat request in the Trade Marks Office in respect of app. no. 6415244, so that we are informed as soon as the application is published in the Trade Marks Journal for opposition.

c.              Opposition - If the infringer does not comply with our terms in the cease and desist letter, we suggest filing the opposition after the app. no. 6415244 is published in the Trade Marks Journal for opposition.

d.             Cancellation petition - If the infringer does not comply with our terms in the cease and desist letter, we also suggest filing the cancellation petition against the reg. no. 6054765.

e.              Domain name complaint- The client may also consider filing a domain name complaint before ICANN against the infringer's domain name http://www.ultra1plusindia.com/<http://www.ultra1plusindia.com/>.

f.               Take down notices - The client may also send take down notices to different online platforms where the infringing mark is listed, including Instagram.

g.             Passing off action - Since the client does not have a trade mark application or registration in India, the client has an option to file a passing off suit against the infringer's use of the identical mark.

2.             If you consider that conducting a trademark search in India would be appropriate to determine the existence of identical or similar registrations or applications, as well as associated costs.

Yes, we do recommend conducting trade mark searches in the relevant classes to determine whether there are other entities in India using similar or identical marks.

We understand that the relevant classes of goods in this case are classes 1 and 4. Please confirm.

Our cost for conducting common law searches and trade mark searches in each class and providing you with an analysis will be USD 225.

3.             Possibility of conducting a search on the individuals or entities currently using the ULTRA1PLUS mark in India, as well as associated costs.

As stated in our response above, we do suggest conducting both common law searches and trade mark searches in India. Our costs are specified in our response above.

4.             Potential legal or administrative actions that may be pursued, such as cease and desist letters, oppositions, cancellations, infringement actions, customs recordals, or other enforcement measures.

We have the available legal actions in our response to query no. 1 above.

5.             Estimated costs, timelines, and procedural considerations for the above actions.

Costs, timelines and stages

*                Cease and desist letter - our cost for preparing and sending the letter to the infringer is USD 350. Our cost for each follow up will be USD 100.

*                Caveat request - Our cost for preparing and filing the caveat request in respect of app. no. 6415244 is USD 75.

*                Opposition - Our cost for preparing and filing the opposition against app. no. 6415244 is USD 855.

Sr. No.

Stages

Costs (USD)

i.

Preparing and filing the notice of opposition

855

ii.

The Trade Marks Office will serve the opposition to the applicant, and the applicant will get 2 months to file the counterstatement. If the applicant fails to file the counterstatement, the application is deemed to be abandoned.

-

iii.

If the counterstatement is filed, the Trade Marks Office will provide 2 months to the opponent to file the evidence in support of opposition.

1200-1500

iv.

Thereafter, the applicant will get 2 months to file the evidence in support of application. If the applicant fails to file the affidavit of evidence, the application is deemed to be abandoned.

-

v.

If the applicant filed the affidavit of evidence, the opponent would get 1 month for filing the rebuttal affidavit. This will complete the evidence stage and the matter will proceed to the hearing stage.

1000-1200

vi.

Final hearing stage:

Technical hearing on procedural grounds (per hearing)

Hearing on Merits (per hearing)

500-750

1200

vii.

Filing written submissions before the hearing

1000

*                Cancellation petition - The timeline and costs for initiating cancellation petition against reg. no. 6054765 will be as follows:

Sr. No.

Stages

Costs (USD)

viii.

Preparing and filing rectification petition

1200-1500

ix.

The Trade Marks Office will serve the rectification petition to the respondent, and the respondent will get 2 months to file the counterstatement.

-

x.

Even if the counterstatement is not filed, the cancellation proceedings will proceed, and Trade Marks Office will provide 2 months to the petitioner to file the evidence in support of rectification.

1200-1500

xi.

Thereafter, the respondent will get 2 months to file the evidence in support of registration.

-

xii.

Even if the evidence in support of registration is not filed, the matter will proceed to the hearing stage.

xiii.

If the respondent files evidence in support of registration, the petitioner will get 1 month to file a rebuttal affidavit.

1000-1200

xiv.

Final hearing stage:

Technical hearing on procedural grounds (per hearing)

Hearing on Merits (per hearing)

500-750

1200

xv.

Filing written submissions before the hearing

1000

Please note that even if there is a default by the respondent in the proceedings, the registration does not get cancelled automatically. The proceedings go up to the hearing stage for a final decision before a trade mark is removed from the Register of Trade Marks. The whole cancellation proceedings usually complete in 1-2 years depending on the Trade Marks Office's backlog.

*                Domain name complaint- The timeline, procedure and costs for preparing and filing the domain name complaint is attached herein.

*                Take down notices - Our costs for preparing and sending 1 take down notice to 1 online platform will be USD 200.

*                Passing off action - The timeline, procedure and costs for preparing and filing the domain name complaint is attached herein.

Please let us know if you require any clarifications.

We look forward to hearing from you.

Kind regards,

Safir R Anand | Anand and Anand                                       |                           Rashi Chandhoke | Anand and Anand

Senior Partner & Head of Trademarks                                                             Senior Associate, Trademarks

Contractual & Commercial IP                                                                            Enrolment No.: MAH/6274/2016

ENROLMENT NO.: D/1071/95

First Channel Building Plot No. 17 A Sector 16 A

Film City | Noida 201301 (UP) | India

Phone +91.120.4059300 | Fax +91.120.4243056 - 058

[email-masked]<mailto:[email-masked]> | http://www.anandandanand.com/<http://www.anandandanand.com/>

Registered Office:

B - 41, Nizamuddin East | New Delhi 110013 | India

________________________________________________________________________________________________________

From: Email outbound <[email-masked]<mailto:[email-masked]>> On Behalf Of Safir Anand
Sent: 16 April 2026 11:51
To: [email-masked]' <[email-masked]<mailto:[email-masked]>>
Cc: [email-masked]' <[email-masked]<mailto:[email-masked]>>; [email-masked]' <[email-masked]<mailto:[email-masked]>>; Rashi Chandhoke <[email-masked]<mailto:[email-masked]>>
Subject: INDIA - ULTRA1PLUS possible trademark infrigement

BY E-MAIL ONLY

16th April 2026

Our ref. (RC): to be allotted

Dear Paula,

Thank you for your e-mail.

We are reviewing this matter.

We shall revert to you shortly.

Kind regards,

Safir R Anand | Anand and Anand

Senior Partner & Head of Trademarks

Contractual & Commercial IP

ENROLMENT NO.: D/1071/95

First Channel Building Plot No. 17 A Sector 16 A

Film City | Noida 201301 (UP) | India

Phone +91.120.4059300 | Fax +91.120.4243056 - 058

[email-masked]<mailto:[email-masked]> | http://www.anandandanand.com/<http://www.anandandanand.com/>

Registered Office:

B - 41, Nizamuddin East | New Delhi 110013 | India

________________________________________________________________________________________________________

Go Green!

This e-mail and any attachments are confidential and may also be privileged. If you are not the intended recipient of this communication, then please note that any review, copying or dissemination of the information contained herein is strictly prohibited.

All Anand and Anand e-mails & attachments are scanned for all known viruses at the time of transmission. Maximum attachment size permitted by our server is 10 MB.

From: Paula Alfaro <[email-masked]<mailto:[email-masked]>>
Sent: 10 April 2026 18:28
To: Safir Anand <[email-masked]<mailto:[email-masked]>>
Cc: Guillermo Lopez <[email-masked]<mailto:[email-masked]>>; International Bolet & Terrero <[email-masked]<mailto:[email-masked]>>; Rashi Chandhoke <[email-masked]<mailto:[email-masked]>>
Subject: Re: INDIA - ULTRA1PLUS possible trademark infrigement

Dear Safir,

Thank you for your response. Please proceed accordingly with your opinion for this case.

We remain attentive to your comments and we appreciate your assistance.

Best regards,

Paula

________________________________

From: Email outbound <[email-masked]<mailto:[email-masked]>> on behalf of Safir Anand <[email-masked]<mailto:[email-masked]>>
Sent: Thursday, April 9, 2026 3:21 AM
To: Paula Alfaro <[email-masked]<mailto:[email-masked]>>
Cc: Guillermo Lopez <[email-masked]<mailto:[email-masked]>>; International Bolet & Terrero <[email-masked]<mailto:[email-masked]>>; Rashi Chandhoke <[email-masked]<mailto:[email-masked]>>
Subject: INDIA - ULTRA1PLUS possible trademark infrigement

BY E-MAIL ONLY

9th April 2026

Our ref. (RC): to be allotted

Dear Paula,

Thank you for your e-mail.

Our costs for reviewing the matter and providing you with an opinion and next steps will be USD 250.

We look forward to receiving your approval on the aforesaid cost.

Kind regards,

Safir R Anand | Anand and Anand

Senior Partner & Head of Trademarks

Contractual & Commercial IP

ENROLMENT NO.: D/1071/95

First Channel Building Plot No. 17 A Sector 16 A

Film City | Noida 201301 (UP) | India

Phone +91.120.4059300 | Fax +91.120.4243056 - 058

[email-masked]<mailto:[email-masked]> | http://www.anandandanand.com/<http://www.anandandanand.com/>

Registered Office:

B - 41, Nizamuddin East | New Delhi 110013 | India

________________________________________________________________________________________________________

Go Green!

This e-mail and any attachments are confidential and may also be privileged. If you are not the intended recipient of this communication, then please note that any review, copying or dissemination of the information contained herein is strictly prohibited.

All Anand and Anand e-mails & attachments are scanned for all known viruses at the time of transmission. Maximum attachment size permitted by our server is 10 MB.

From: Paula Alfaro <[email-masked]<mailto:[email-masked]>>
Sent: 08 April 2026 18:54
To: [email-masked]<mailto:[email-masked]>
Cc: Guillermo Lopez <[email-masked]<mailto:[email-masked]>>; International Bolet & Terrero <[email-masked]<mailto:[email-masked]>>
Subject: INDIA - ULTRA1PLUS possible trademark infrigement
Importance: High

Dear Colleagues,

We hope this message finds you well.

We are writing to seek your legal assistance and advice regarding a trademark matter in India on behalf of our client, Ultrachem, LLC.

Ultrachem, LLC is the owner of the trademark ULTRA1PLUS, used in connection with motor oils and coolants. The mark is duly registered in the United States, as well as in other jurisdictions, including Chile and the Dominican Republic, and currently has pending trademark applications in Guatemala and Canada.

Our client has recently become aware that motor oil products are being marketed in India under the same name and with a highly similar visual identity, ULTRA1PLUS, which appears to constitute an unauthorized use of its trademark and brand image:

https://www.instagram.com/ultra1plus__india?igsh=MTR3dXNpeXJwYjVmaQ==<https://www.instagram.com/ultra1plus__india?igsh=MTR3dXNpeXJwYjVmaQ==>

For your reference, please find below links where you can review the legitimate commercial presence of the ULTRA1PLUS brand:

https://ultra1plus.com/<https://ultra1plus.com/>

https://www.amazon.com/stores/Ultra1Plus/page/EBF95E2C-5393-4689-BEED-F2D55119CE1D<https://www.amazon.com/stores/Ultra1Plus/page/EBF95E2C-5393-4689-BEED-F2D55119CE1D>

https://www.ebay.com/str/ultra1plus<https://www.ebay.com/str/ultra1plus>

https://www.northerntool.com/brands/ultra1plus<https://www.northerntool.com/brands/ultra1plus>

https://www.walmart.com/browse/0?facet=brand:Ultra1Plus<https://www.walmart.com/browse/0?facet=brand:Ultra1Plus>

https://www.tractorsupply.com/tsc/brand/Ultra1Plus<https://www.tractorsupply.com/tsc/brand/Ultra1Plus>

https://www.autozone.com/brands/ultra1plus<https://www.autozone.com/brands/ultra1plus>

In light of this situation, our client would appreciate your guidance on the following matters:

  1.  Available legal options in India to address and prevent the unauthorized use of the ULTRA1PLUS trademark.
  2.  If you consider that conducting a trademark search in India would be appropriate to determine the existence of identical or similar registrations or applications, as well as associated costs.

  1.  Possibility of conducting a search on the individuals or entities currently using the ULTRA1PLUS mark in India, as well as associated costs.

  1.  Potential legal or administrative actions that may be pursued, such as cease and desist letters, oppositions, cancellations, infringement actions, customs recordals, or other enforcement measures.
  2.  Estimated costs, timelines, and procedural considerations for the above actions.

However, please we appreciate if you could give us your preliminary comments without incurring in costs to the client, so we can evaluate the options in advance.

We look forward to your response and thank you for your kind assistance in advance.

Kind regards,